Laura Hodges Bethge: “Now 15 ships strong, this is an exciting time for Celebrity Cruises.”
Laura Hodges Bethge is to turn into the subsequent model president of Royal Caribbean Group’s Celebrity Cruises model. She will succeed Lisa Lutoff-Perlo, who will transition to vice chair, exterior affairs for Royal Caribbean Group, efficient May 1. In her new function, Lutoff-Perlo will proceed reporting to Royal Caribbean Group President and CEO Jason Liberty.
“Lisa has been instrumental in transforming the Celebrity Cruises brand to what it is today,” mentioned Liberty,. “From helping us introduce the revolutionary Edge Series of ships to advancing the role of women in maritime careers, Lisa has had an incredible career during her time leading Celebrity Cruises, and multiple parts of our Royal Caribbean International brand. I have had the pleasure of working with Lisa for almost 18 years, and I know her expertise will be invaluable as she transitions to serve as my vice chair, external affairs.”
“It has always been difficult for me to imagine leaving the incredible Celebrity brand, but the time is right for me to start an exciting new chapter and turn the helm over to a new leader,” mentioned Lutoff-Perlo. “It has been my great honor to lead this brand and work alongside the phenomenal Celebrity shoreside team and crew. Together, our accomplishments have been extraordinary. I’m excited to now work closely with Jason on broader initiatives as we sail toward an even brighter future.”
Lutoff-Perlo’s profession with Royal Caribbean Group started in 1985 together with her first function as a district gross sales supervisor and she or he went on to trailblaze a legacy of firsts. In 2005, she turned Celebrity’s first feminine senior vp of resort operations. In 2012, she was named government vp of operations for Royal Caribbean International, the primary lady within the business to supervise each resort and marine operations. Two quick years later, she was the primary lady appointed to president and CEO of one in all Royal Caribbean Group’s manufacturers.
“I would also like to congratulate Laura for her appointment as the next brand president of Celebrity Cruises,” Liberty added. “With her operational experience, business acumen and deep understanding of our company and the cruise industry, I know Laura is the right person to lead Celebrity Cruises to its next phases of growth.”
Most not too long ago serving as government vp, shared companies operations, Hodges Bethge has been with the corporate greater than 23 years and has held senior positions in lots of areas together with product improvement, resort and marine operations, gross sales, advertising, product innovation, market improvement and investor relations.
Previously, she was senior vp of product improvement for Royal Caribbean International, and led the groups conceptualizing their groundbreaking ships, non-public island locations, and new experiences t, together with the primary island in Royal Caribbean’s Perfect Day Island Collection – Perfect Day at CocoCay.
“Now 15 ships strong, this is an exciting time for Celebrity Cruises,” mentioned Hodges Bethge. “This year alone, we’ll be welcoming Celebrity Ascent, and reaching key construction milestones in the yet-to-be-named fifth ship in the revolutionary Edge Series. I look forward to building on the incredible achievements of Lisa and this world class team, as we continue to break boundaries and chart new courses in the industry.”
